DECISION INTELLIGENCE PLATFORM

Decision Intelligence for When Answers Can’t Wait.

THE PROBLEM

Data Isn't the Problem. Decision Lag Is.

Most companies have plenty of data. What they lack is the means to standardize it and use it collectively to exceed goals.

01

Different teams, different truths

Marketing, Sales, CS, and Finance operate with conflicting versions of reality, making alignment impossible.

02

Insights arrive too late

By the time data is collected, cleaned, and analyzed, the moment for action has already passed.

03

Dashboards show what, not why

Traditional BI tells you performance changed. It doesn't explain why it's changing or what to do about it.

THE RESULT

Leaders spend more time reconciling numbers than acting on them. Now, there's an answer.

WHAT WE DO

Built for How Decisions Actually Get Made

Decision Intelligence sits between systems of record and systems of action. It unifies data across marketing, sales, customer, and finance to govern how decisions get made.

If BI tells you what happened, and GTM tools execute what you decided, Amoeba governs how decisions get made.
Explain outcomes in plain language
Surface risk and opportunity before lagging metrics hit
Continuously monitor what matters against real business goals
How it works

From Static Reporting to Living Insight

Amoeba works as an always-on operational layer, not a place you "log into."

01

Unified Context

Connect your existing systems. Amoeba handles normalization, mapping, and alignment behind the scenes.

02

Why - Not How

Context and understanding of the reasons numbers move. Attribution, velocity, quality, and downstream impact are connected automatically.

03

Narrative + Recommendation

What changed. Why it matters. What to consider doing next—clear actions, not just data.

Amoeba continuously updates your data, turning insights into monitored priorities - flagging shifts, risks, and emerging trends as they happen.

Make Smarter, Informed Decisions

Model scenarios before you commit. Test assumptions without spending budget or breaking process.
BUILT FOR YOU

Built for How Decisions Actually Get Made

Marketing & Growth Leaders

Optimize spend based on downstream revenue, not surface metrics
Detect channel decay and emerging opportunities early
Reallocate budget mid-cycle with confidence

Outcome:

Better CAC, stronger pipeline quality, faster learning loops

RevOps & GTM Operations

Align marketing, sales, and CS around one operational truth
Explain forecast variance without spreadsheet archaeology
Reduce time spent reconciling data and building narratives

Outcome:

Higher forecast integrity, less internal friction, faster execution

Finance & Executive Leadership

Understand revenue risk before it materializes
Connect GTM decisions to margin, cash flow, and predictability
Stress-test plans before approving spend

Outcome:

Fewer surprises, clearer tradeoffs, stronger control
CASE STUDies

Used Where Decisions Matter

Amoeba is awesome
Board reporting with narrative, not just numbers
Forecast variance explained in hours, not weeks
Spend optimization without sacrificing pipeline quality
Driving Results Where It Matters

60–80% Time to explain variance

Reduction in time required for GTM, Finance, and Exec teams to agree on why numbers changed—not just that they did.

5–8×↑ Forecast confidence

Increase in executive confidence scores tied to forecast explanations that are traceable, contextual, and scenario-aware.

5–30%↑ Defensible spend efficiency

Improvement in spend efficiency by reallocating budget toward signals with causal contribution, not just correlation.

Explore. Experiment. Simulate. Your Data Lab is waiting.

Explore. Experiment. Simulate. Your Data Lab is waiting.